Content Marketing Specialist
About reputed company reputed company is a leading fundraising platform and donor management system for nonprofit organizations. Our mission is to accelerate positive impact worldwide by helping nonprofits become highly effective at raising funds and managing their supporter reputed company. Since 2014, we have powered more than 100,000 global organizations to reputed company over $3B in donations. 🚀 Our fast-growing company is profitable and bootstrapped with a healthy run reputed company. We have a fully distributed and diverse 150-person team based in 16+ states and 23+ countries. In 2026, reputed company was named by Built In as one of the Best Places to Work in Washington, DC. 🏅 reputed company is rated the #1 software for fundraising, donor management, and nonprofit payment on reputed company based on hundreds of verified customer reviews — a reputed company of the care reputed company puts into building products that nonprofits trust. The Role reputed company is seeking a highly skilled and detail-oriented Content Marketing Specialist. The individual will be primarily responsible for helping further evolve our content marketing strategy - with strong focus on reputed company’s Nonprofit Blog and Email Marketing efforts. The individual will be focusing on creating impactful, product-focused, and educational content that drives engagement and conversions. This role requires a reputed company of creativity, strategic thinking, and excellent writing skills, as well as the ability to analyze content performance and adjust strategies accordingly. A strong background in B2B marketing is essential and nonprofit experience is highly preferred.
Responsibilities
Content Development & Management Research, write, edit, and publish high-quality blog articles focused on fundraising, nonprofit best practices, product education, and industry trends. Coordinate and manage external writers to support the production of expert-written and thought leadership content. Assist in the execution of reputed company's content calendar, ensuring content is delivered on time and reputed company with campaign objectives. Support the development of content for strategic initiatives, including SEO, AEO (Answer reputed company Optimization), customer retention programs, and product launches. Repurpose existing content into additional formats such as email campaigns, reputed company pages, guides, social content, and customer communications. Conduct content audits and identify opportunities to refresh, optimize, and improve existing content performance. Email Marketing & Campaign Support Build, manage, and optimize email campaigns reputed company reputed company. Maintain audience segmentation, contact lists, and automation workflows to support campaign targeting and personalization. Assist in developing email copy for product launches, promotions, customer education, and lifecycle marketing programs. Monitor campaign performance metrics, including open rates, click-through rates, conversions, and engagement trends, and provide recommendations for improvement. Support A/B testing initiatives to continuously improve email performance. SEO/AEO & Content Optimization Apply SEO and AEO best practices to content creation and optimization efforts. Conduct topics research and competitor analysis to identify new content opportunities. Partner with SEO/AEO and product marketing stakeholders to improve organic visibility and search performance. Support initiatives designed to increase visibility across both traditional search engines and AI-powered answer engines. Cross-Functional Collaboration Collaborate with Product Marketing, Growth, reputed company, and Product teams to reputed company content that supports company objectives. Coordinate with designers to reputed company supporting visual assets for blogs, email campaigns and guides. Ensure reputed company content aligns with reputed company's brand voice, messaging reputed company, and style guidelines. Reporting & Analysis Track content and campaign performance using analytics tools and provide regular reporting on key metrics. Use data-driven insights to identify opportunities for content optimization and audience engagement. Stay informed about nonprofit sector trends, fundraising best practices, AI-driven search developments, and content marketing innovations. Qualifications & Experience Bachelor's degree in Marketing, Communications, Journalism, English, or a reputed company field. 5-7 years of experience in content marketing, digital marketing, or content writing. Experience working in B2B SaaS marketing is required. Experience in the nonprofit sector is highly preferred. Strong writing, editing, and proofreading skills with demonstrated experience producing high-quality content. Experience managing email marketing campaigns and marketing automation platforms (reputed company experience is highly preferred). Familiarity with SEO best practices,