Integrated Campaign Manager - B2B / ABM / Content (6-Month FT Contract)
Integrated Campaign Manager Location: Austin, TX preferred; open to remote USA Type: 6-month contract Compensation: $85,000 - $100,000+ DOE, full benefits package throughout contract period, potential performance-based bonus offered if contract period is completed.
About the Role
We’re partnering with a global B2B services and digital operations company that is looking for an experienced Integrated Campaign Manager to support pipeline growth and new logo acquisition across priority industries, including financial services and digital operations. This role will be central to an evolving marketing engine, owning the planning, execution, and optimization of integrated, multi-channel campaigns that convert engagement into measurable revenue outcomes. The ideal candidate is hands-on, highly organized, content-minded, and comfortable working cross-functionally with sales, marketing, domain experts, and external partners. This is a strong fit for someone who understands B2B campaign strategy, ABM, content-driven marketing, sales alignment, and campaign performance. What You’ll Do
- Plan and execute integrated B2B marketing campaigns aligned to pipeline and revenue goals
- Develop campaign themes, messaging, content strategies, and channel plans across the full buyer journey
- Orchestrate campaigns across email, paid media, LinkedIn, webinars, events, and inbound marketing
- Support and scale ABM programs for strategic and high-priority target accounts
- Partner with subject matter experts, vertical leaders, and internal stakeholders to develop campaign content
- Oversee or create campaign assets such as emails, landing pages, social posts, thought leadership, sales enablement materials, and webinar/event promotions
- Execute and manage campaigns within marketing automation platforms such as HubSpot
- Optimize audience segmentation, targeting, personalization, and nurture strategies
- Monitor campaign performance, pipeline contribution, ROI, and engagement across channels
- Build reporting frameworks and identify opportunities to improve campaign effectiveness
- Partner closely with sales on campaign objectives, target accounts, lead qualification, handoff, and follow-up
- Support event and webinar marketing, including pre-event promotion, execution support, and post-event nurture campaigns
- Manage timelines, campaign assets, internal stakeholders, external agencies, vendors, and media partners
What We’re Looking For
- 5+ years of experience in B2B marketing, integrated campaign management, demand generation, or related roles
- Proven experience planning and executing multi-channel campaigns that drive pipeline, engagement, or revenue impact
- Strong content ideation and development experience, especially in partnership with subject matter experts or vertical stakeholders
- Hands-on experience with marketing automation and CRM platforms such as HubSpot and Salesforce
- Understanding of ABM, paid media, digital campaigns, audience segmentation, and intent-driven engagement
- Ability to interpret campaign performance data and make optimization recommendations
- Strong project management skills with the ability to coordinate multiple stakeholders, timelines, and campaign workstreams
- Excellent communication skills and comfort working across sales, marketing, content, digital, and domain teams
- Experience in high-growth, matrixed, or global organizations is a plus
- Exposure to financial services, BFSI, digital operations, analytics, consulting, or B2B services is a plus
Why This Role This is an opportunity to help build a more integrated, data-driven, sales-aligned marketing engine for a global B2B organization. The right person will have room to influence campaign strategy, content direction, ABM execution, and pipeline impact during an important growth phase. Additional Details Candidates must be authorized to work in the United States.