[Remote] Growth Marketing Lead (Demand Systems)
Note: The job is a remote job and is open to candidates in USA. We Inspect is a Home Health Engineering firm specializing in mold inspection and indoor air quality. They are seeking a Growth Marketing Lead who can build and operate marketing systems to generate qualified demand for their services, focusing on funnels, campaign performance, and creative direction.
Responsibilities
- Operate and optimize the marketing system that generates qualified opportunities
- Improve funnel performance, build new ones when needed, and ensure smooth handoffs from marketing to sales
- Implement tracking, analyze campaign performance, and continuously improve results
- Guide messaging, landing pages, emails, and content so they convert
- Oversee the content system across channels including email, SEO/GEO, social media, and podcast appearances
- Help strengthen demand in key geographic markets as the company grows
Skills
- 3–5 years of experience in growth or demand marketing
- Think in systems, funnels, and optimization loops
- Obsessed with understanding why something did or didn't convert
- Strong copy and creative instincts
- Highly self-directed and comfortable working remotely
- Comfortable operating inside marketing infrastructure and platforms
- Demonstrate how they currently use AI in marketing beyond basic prompting
- Experience in health, functional medicine, or environmental illness
Company Overview