[Remote] Junior Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Wilding Hotels is a luxury landscape hotel brand that focuses on creating unique destinations. They are seeking a Junior Marketing Specialist to take ownership of storytelling through content creation, social media management, and advertising campaigns, while directly reporting to the Director of Operations.

Responsibilities

• Plan and produce social content, including short-form video editing and graphic design
• Maintain a consistent posting cadence and content calendar across properties
• Run and monitor paid advertising campaigns, and bring forward what is working and what is not
• Build and send email and CRM campaigns through our marketing systems
• Track performance, pull the numbers, and report on them clearly every week
• Set the direction for upcoming content and campaigns, then execute it. We will review ads, analysis, and direction together, but you own the momentum

Skills

• Strong content creation and design skills. You can both shoot and edit short-form video and produce clean, on-brand graphics
• A real understanding of design fundamentals: composition, typography, color, and brand consistency
• Working knowledge of paid advertising
• Comfort with analytics and reporting: you can pull data, read it, and explain what it means
• Email and CRM campaign experience
• Bring familiarity with AI tools, or a strong willingness to learn, and support the team in using AI thoughtfully to improve marketing workflows, content development, customer segmentation, reporting, campaign planning, and operational efficiency
• Help test, organize, and document AI-supported marketing processes so the team can move faster while maintaining brand quality and accuracy
• Assist with basic troubleshooting, platform updates, data pulls, content uploads, campaign QA, and other hands-on marketing operations tasks as needed
• Help ensure marketing materials, automations, and communications are accurate, on-brand, and aligned with Wilding's guest experience, Owners Club messaging, and broader company growth goals
• You take initiative. You do not wait for a task list. You see what needs doing and move
• You write and design with care. No generic, filler hospitality language
• You are organized, clear, and reliable in how you communicate

Company Overview